SHAWN McCAUSLAND is communications manager for Sandler, Travis & Rosenberg, P.A. He serves as executive editor of three publications highlighting customs and trade developments globally: the Sandler, Travis & Rosenberg Trade Report, a daily e-newsletter focusing on the United States; the EMEA Trade Report, which covers the European Union, Middle East and Africa; and the Latin America Trade Bulletin, a compilation of highlights from Argentina, Chile, Colombia and other regional economies.
Mr. McCausland also serves as a member of the Firm’s marketing team, where he oversees the development and distribution of client advisories, press releases and other external communications. He also assists in developing and maintaining the firm’s print and electronic marketing materials, including flyers, announcements, brochures and Web content.
As a member of the firm’s Business Development Committee, Mr. McCausland helped expand and improve the products and services ST&R provides to its clients, focusing particularly on the role of information services in the firm’s marketing and branding efforts. He led a working group that formulated recommendations on the firm’s use of social media. He also spearheaded the creation of earlier publications dedicated to Latin American and Asian issues to promote the work of the firm’s offices in those regions.
Prior to joining the Firm, Mr. McCausland spent five years as a writer/analyst for Broker Power, publisher of International Trade Today.