NICOLE BING LI is a Senior Manager, Customs and International Trade, for Sandler, Travis & Rosenberg Limited, resident in the Guangzhou office. She advises companies on international trade and China-related import and export compliance. Ms. Li is also involved in the firm's First Sale Valuation practice and has implemented numerous first sale duty savings programs for firm clients.

Prior to joining the firm, Ms. Li served as a supervisor in an import and export company in Guangzhou, focusing on China Customs regulations and practices. She holds a Bachelor of Business Administration degree from Jinan University in Guangzhou and is proficient in Mandarin, Cantonese and English.

  • Bachelor of Business Administration, Jinan University

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