Hong Kong SAR, China (November 24, 2015) ... Leading international trade law firm Sandler, Travis & Rosenberg, P.A. has named attorney Sally Peng to the position of Asia-Pacific Practice Group Leader. Ms. Peng, a Member of the firm, will be responsible for ST&R’s growing presence in Hong Kong and Shanghai as well as the firm’s expansion of operations throughout the region. 

“We are excited to have Sally in this new position and we look forward to her leadership as ST&R’s presence in the Asia-Pacific region continues to grow,” said ST&R Managing Member Tom Travis. “The recent conclusion of the Trans-Pacific Partnership is proof there is limitless potential for expanding business in the region,” he added. “Our clients are seeking ways to take advantage of new opportunities and we are glad to offer Sally’s extensive knowledge of customs and trade laws, regulations and policies throughout Asia to support them in this growing market.” 

Ms. Peng is widely known for her ability to successfully guide clients in taking advantage of the First Sale Rule, helping hundreds of companies realize tens of millions of dollars in duty savings. Her experience includes advising on a variety of Chinese companies and commercial transactions such as commercial financing, mergers and acquisitions, and private placements of securities.

She holds a J.D. from the University of Florida Levin College of Law, a diploma from Peking University Law School in Beijing, and a B.A. from National Chengchi University College of Law in Taiwan. She is fluent in English, Mandarin and Taiwanese.

Since 1977, Sandler, Travis & Rosenberg, P.A. (ST&R) has set the standard for providing comprehensive and effective international trade-related legal and consulting services to clients across the globe. Together with its related Global Trade Compliance Management Company STTAS, the firms consist of more than 800 import and export professionals working throughout North America, South America, Asia and Europe. 

Sally Peng can be reached at or by phone at ST&R’s Hong Kong office +(852) 9535 6034.

About ST&R and STTAS

Founded in 1977, Sandler, Travis & Rosenberg, P.A. and its affiliated Global Trade Compliance Management firm STTAS comprise the largest customs and international trade services provider in the world. The firms operate throughout North America, South America, Asia and Europe and together offer the expertise of more than 800 international professionals who assists companies of all sizes to comply with the complex laws, rules and regulations surrounding the importation and exportation of merchandise. Visit ST&R’s website at Learn more about STTAS at


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