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Sandler, Travis & Rosenberg Rolls Out Next Generation First Sale Duty Savings Management Tool

Friday, September 23, 2016
Sandler, Travis & Rosenberg Trade Report

Sandler, Travis & Rosenberg, P.A., the law firm that litigated the seminal case establishing the First Sale Rule under U.S. law, announced the launch of its First Sale Portal 2.0, a next generation first sale duty savings management tool.

With the launch of the First Sale Portal 2.0, ST&R adds even more value to its First Sale offerings, allowing clients a level of transparency and accountability needed to meet the demands they face in the global marketplace.

“With the ST&R First Sale Portal 2.0, our clients have real-time access to and oversight of each of the tasks-in-progress, due dates, and timelines that comprise their first sale duty savings program,” explains Managing Partner Tom Travis. “The portal is much more than a time-saving software solution,” he adds. “It is a value-added tool that gives our clients unmatched visibility into the details of the process that produces such great results.”

Along with its real-time client oversight capabilities, ST&R’s First Sale Portal 2.0 is also a vendor-friendly tool, allowing factory personnel to quickly and securely upload cumbersome documentation and communicate directly with ST&R professionals, many of whom are Asia-based and fluent in Mandarin, Cantonese and Taiwanese.

“With the First Sale Portal 2.0, communicating with vendors and factories is easier," Travis says. “Documentation sharing is quick and easy, and the built-in encryption means that confidential information remains secure.”

To date, ST&R has successfully structured compliant first sale transactions with more than 600 vendors, resulting in firm clients realizing tens of millions of dollars in savings. Simply stated, the First Sale Rule allows for import duty to be based on the value of the first sale between the manufacturer and a middleman/vendor in qualifying multi-tiered transactions.

For more information on ST&R’s First Sale Program or to schedule a demonstration of the First Sale Portal 2.0, please contact Tom Travis at or Mark Tallo at

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